DS-networks redesign and corporate identity

2022

The challenge

DS-networks GmbH is a specialist in network technology and supports companies in the digitalization of real estate. We were commissioned with a complete redesign of their brand and the development of a new website. As part of this task, we developed a new corporate identity that reflects the company’s core values and professionalism. Our aim was to create a modern and consistent image that would strengthen customer confidence and emphasize DS-networks GmbH’s position as a leading provider in the field of network technology. The new website, based on the revised corporate identity, offers user-friendly navigation and presents the company’s services and references in an appealing way.

Services: KI & AI Beratung und Entwicklung​

The realization

In order to create a suitable corporate identity, we worked with the managing directors of DS-networks GmbH to develop the company’s most important values and how they would like to present themselves to their target group. The central values and the desired perception were defined through intensive workshops and discussions. These findings were incorporated directly into the redesign in order to develop a coherent and appealing image. The new design not only reflects the professionalism and innovative strength of DS-networks GmbH, but also strengthens the brand identity and promotes recognizability in the industry. The new website, which is based on this corporate identity, offers clear and user-friendly navigation that guides customers quickly to the information they need. Through the redesign, we were able to significantly improve the company’s visual communication and create a strong foundation for future marketing and branding.

The result

Bolder, more modern, more creative – we achieve this with the vibrant neon green, the contemporary font and sympathetic illustrations that are represented on the website. The corresponding new logo reflects these values in an ingenious way and symbolizes the connection to network technology with the WiFi signals. Part of the redesign was the creation of a corporate identity that emphasizes the innovative strength and dynamism of DS-networks GmbH. The new image ensures a strong visual presence and helps the company to stand out clearly and memorably from the competition. In addition to the choice of colors and fonts, all other design elements were carefully coordinated to create a coherent overall image. This new corporate identity not only promotes recognition, but also strengthens trust and loyalty with existing and potential customers. The redesign of the website, which is also based on this corporate identity, improves user-friendliness and ensures an appealing presentation of DS-networks GmbH’s services and solutions.